Tag: advertising
How to Find the Right Social Media Influencer for Your Business
It’s important to find influencers who align with your brand…Social media influencers are increasingly changing the terms of engagement online and are now a...
Why Good Advertising Works
“In our factory we make lipstick, in our advertising we sell hope.” - Peter Nivio ZarlengaHow many of us can honestly say we’ve never been persuaded...
Do Packaging Inserts Help in Customer Retention? Of Course They Do!
Try to recall the last time you ordered Chinese takeout. Did you get only the food along with plastic cutlery and sachets of sauces...
Choosing Your Brand Colors Isn’t as Complicated as You Think!
Ever wondered why prescription drugs for children, most syrups especially, are pink in color? Or why the ‘little blue pill’ is blue? Why do...
