Vinita Nayar
Passionate About Food Photography? Turn it into a Career
Food photography is all the rage in an Instagram world. But how do you turn it into a lucrative profession?In a world teeming with...
7 Ways to Deal with Online Negativity
Negative reviews online can bust your business. Responding to them is an art every entrepreneur needs to learn to navigate the online minefield!With any...
What You Need for a Successful Salon Website
Your salon website is your sales pitch to potential customers!A website is a must for any business in today’s digital era. I guess we...
Why Your Salon Needs a Website
A trendy, enlightening website with eye-catching images is a terrific selling point for your salon.Recently, I was at my neighborhood salon, and it seemed...
How to Find the Right Social Media Influencer for Your Business
It’s important to find influencers who align with your brand…Social media influencers are increasingly changing the terms of engagement online and are now a...
8 Reasons Why Entrepreneurs Need Social Media Influencers
If you have a limited marketing and advertising budget, social media influencers can help you big time!Unless anyone is living in a bubble, we...
Why Good Advertising Works
“In our factory we make lipstick, in our advertising we sell hope.” - Peter Nivio ZarlengaHow many of us can honestly say we’ve never been persuaded...
8 Reasons Why Pop-ups Work for Entrepreneurs
Pop-ups are popping up everywhere! It’s time you get on the popup bandwagon…Pop-ups are a hot trend these days, popular with both buyers and...
Pop-ups, Events, and Exhibitions – What to Keep in Mind
Pop-ups and stalls at exhibitions are a great vehicle for entrepreneurs to showcase their products…As an entrepreneur, whether you are an online or offline...
The Importance of the FAQ Page on Your E-Com Website
Detailed, informative content on your FAQ page will not only help customers understand your business but could also convert into sales.FAQs or ‘Frequently Asked...